If you want to earn a decent living as a freelance copywriter, you should take on assignments that pay the highest fees. One of those assignments is marketing white papers.

To see how much money you can make writing white papers, just visit the website of Gordon Graham, The White Paper Guy. Gordon writes white papers for a living. He even wrote a best-selling book on how to write white papers. Gordon says you should expect to earn around £6,000 for writing a white paper.

In this course you will learn how to pick a white paper topic that resonates with your target audience, how to research your white paper so that you appear authoritative, how to outline your white paper so that your document has a logical flow and keeps the attention of your reader, how to give your white paper a strong title, so that prospective customers want to read it, how to write each section of the white paper, including the introduction, problem statement, background section, solution section, conclusion and call to action and much more. 

WHY CHOOSE EDPLX?

• Internationally recognised accredited qualification
• Access to our free career advisors
• Approved UK Learning Centre
• 1 year accessibility to the course
• Attain PDF or hardcopy certificate to show employers
• Study at your own pace anywhere
• Employer has access to certificate validation
• Tutor Support available Monday-Friday
• Invitation to job fairs

COURSE CURRICULUM

This Course will cover some of the following topics:-

Introduction

• Introduction to marketing white papers
• Anatomy of a white paper 

Writing

• Pick your topic 
• Research your topic 
• Outline your white paper 
• Give your white paper a strong title 
• Writing a compelling introduction 
• Give your white paper context 
• Describe your solution 
• End with a call to action 

Final Thoughts

• Write like a designer 
• Five mistakes to avoid

WHO IS THIS COURSE FOR

This course is suitable 

• Anyone who wants to learn copywriting
• copywriters
• aspiring copywriters
• anyone who hires freelance copywriters
• managers and supervisors who review copy

CAREER PATH

This training course will lead you to many different career opportunities, Here are few prospects:

• Copywriter –  £29,000
• Proofreader –  £23,312
• Copyeditor –  £24,147
• Content Writer – £36,627