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      • Introduction To Business Branding

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        Prev Bonus : 11 Core Principles For Creating Successful Brands
        Next Article : What’s next? Tools And Facts For Online Marketing
        CoursesBusiness, Management & LawIntroduction To Business Branding
        • Introduction 7

          • Lecture1.1
            Introduction 03 min
          • Lecture1.2
            7 Goals And 5 Steps To Building Your Successful Brand 05 min
          • Lecture1.3
            What Is Branding? 03 min
          • Lecture1.4
            Brand Experience Process 06 min
          • Lecture1.5
            Assignment : Brand Experience Process
          • Lecture1.6
            Price Competition Vs Branding Strategy 07 min
          • Lecture1.7
            Article : Price Competition VS Branding Strategy Case Study
        • Branding Strategy 7

          • Lecture2.1
            Deciding Your Brand Type 04 min
          • Lecture2.2
            Designing Your Brand Strategy 06 min
          • Lecture2.3
            Creating A Strong USP For A Specific Audience 11 min
          • Lecture2.4
            Assignment : Study A Brand Strategy
          • Lecture2.5
            Define Your Brand Vision And Mission 04 min
          • Lecture2.6
            Communicate Through A Meaningful Story 05 min
          • Lecture2.7
            Assignment : Define Your Brand USP, Mission And Story
        • Brand Personality 6

          • Lecture3.1
            Understanding Consumers’ Desires And Needs 03 min
          • Lecture3.2
            Creating A Strong Brand Personality 02 min
          • Lecture3.3
            Brands Archetypes : 1. Innocent – 2. Explorer – 3. Sage 04 min
          • Lecture3.4
            Brands Archetypes : 4. Hero – 5. Outlaw – 6. Caregiver 04 min
          • Lecture3.5
            Brands Archetypes : 7. Magician – 8. Ruler – 9. Regular Brand 04 min
          • Lecture3.6
            Brands Archetypes : 10. Creator – 11. Lover – 12. Jester 04 min
        • Visuals & Design 4

          • Lecture4.1
            The Art Of Logo Design And Colors 07 min
          • Lecture4.2
            The Art Of Brands Photography 03 min
          • Lecture4.3
            Assignment : Design Your Brand Visuals
          • Lecture4.4
            Putting It All Together : Case Study – Honest Tea 03 min
        • The End 3

          • Lecture5.1
            Bonus : 11 Core Principles For Creating Successful Brands 07 min
          • Lecture5.2
            Final Assignment : You Are Hired!
          • Lecture5.3
            Article : What’s next? Tools And Facts For Online Marketing