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Introduction 2
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Introduction 05 minLecture1.1
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Downloadable ResourceLecture1.2
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Getting Started as a Copywriter 6
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Introduction 03 minLecture2.1
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Polished writing skills 05 minLecture2.2
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Headline creation 03 minLecture2.3
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Awareness of user experience 04 minLecture2.4
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Specialization 04 minLecture2.5
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Marketing awareness 04 minLecture2.6
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Skills Needed by a Copywriter 6
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Introduction 03 minLecture3.1
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A Sense of Adventure and Curiosity 03 minLecture3.2
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Stellar Research Skills 04 minLecture3.3
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The Ability to Create Something New, Even If It’s Old 03 minLecture3.4
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An Understanding of User Experience 04 minLecture3.5
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Writing with Empathy 04 minLecture3.6
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Communicating with Your Prospect to Improve Conversion Rate 6
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Introduction 04 minLecture4.1
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Map Your Audience Personas 03 minLecture4.2
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Leverage Persuasive Hacks 04 minLecture4.3
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Write Instant-Clarity Headlines 04 minLecture4.4
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Leverage the AIDA Strategy 05 minLecture4.5
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Improve Click-Through Rates 05 minLecture4.6
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Making and Closing a Deal 6
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Introduction 04 minLecture5.1
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The Ever Popular Call to Action 04 minLecture5.2
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Creating a Sense of Urgency 03 minLecture5.3
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5 tips for writing compelling copy 03 minLecture5.4
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Don’t Forget a Guarantee 04 minLecture5.5
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Be Persuasive from Start to Finish 04 minLecture5.6
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Niches That Use Copywriters 6
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Introduction 04 minLecture6.1
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Break into the Self-Improvement Market 04 minLecture6.2
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Fundraising – Selling Your Services to Non-Profit Companies 04 minLecture6.3
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Health Copywriting– Working to Improve People’s Lives 03 minLecture6.4
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Financial Services 04 minLecture6.5
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Christian Market – Writing for a Higher Purpose 03 minLecture6.6
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Becoming a Freelance Copywriter 6
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Introduction 05 minLecture7.1
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Flexibility with Your Time 05 minLecture7.2
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Wear Whatever You Want When You Work 04 minLecture7.3
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Location 05 minLecture7.4
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Your Own Boss 04 minLecture7.5
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An unlimited income 03 minLecture7.6
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Conclusion 1
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Conclusion 04 minLecture8.1
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